Other offerings
Other offerings
Other offerings
We understand that GTM in today’s dynamic F&B landscape are rarely one-size-fits-alt. That’s why we deliver extended capabilities beyond our core platform.
We understand that GTM in today’s dynamic F&B landscape are rarely one-size-fits-alt. That’s why we deliver extended capabilities beyond our core platform.
We understand that GTM in today’s dynamic F&B landscape are rarely one-size-fits-alt. That’s why we deliver extended capabilities beyond our core platform.
See how our example use cases from the past.
See how our example use cases from the past.
Trusted by industry leads.
We support leading F&B brands and research institutes with best in class ad-hoc solutions. Our methods are grounded in scientific rigour and shaped by cultural awareness, making them adaptable to real-world GTM needs.
Multi-sensory GTM Activation
First impressions in sensory experience set the anchor for how a product is remembered. In multi-stable perception, that first encounter shapes future associations and emotional responses. Our five-senses-based design framework empowers your product GTM not only memorably pleasant, but brand-aligned.
Multi-sensory concept (mood) boards and narrative frameworks
Cohort-aligned flavour identity and experience mapping
Implementation-ready toolkits and design assets
2.5x
Boost in brand impression retention and mood association
2.5x
Boost in brand impression retention and mood association
2.5x
Boost in brand impression retention and mood association
Multi-sensory GTM Activation
First impressions in sensory experience set the anchor for how a product is remembered. In multi-stable perception, that first encounter shapes future associations and emotional responses. Our five-senses-based design framework empowers your product GTM not only memorably pleasant, but brand-aligned.
Multi-sensory concept (mood) boards and narrative frameworks
Cohort-aligned flavour identity and experience mapping
Implementation-ready toolkits and design assets
2.5x
Boost in brand impression retention and mood association
2.5x
Boost in brand impression retention and mood association
2.5x
Boost in brand impression retention and mood association
Multi-sensory GTM Activation
First impressions in sensory experience set the anchor for how a product is remembered. In multi-stable perception, that first encounter shapes future associations and emotional responses. Our five-senses-based design framework empowers your product GTM not only memorably pleasant, but brand-aligned.
Multi-sensory concept (mood) boards and narrative frameworks
Cohort-aligned flavour identity and experience mapping
Implementation-ready toolkits and design assets
2.5x
Boost in brand impression retention and mood association
2.5x
Boost in brand impression retention and mood association
2.5x
Boost in brand impression retention and mood association
Digital Solution & IP Design
Translating abstract signals into concrete, consumer-centric solutions through design-led digital execution. Every solution is backed by a best-practice sensory taxonomy and methodology tailored to real-world GTM use.
Custom-built digital solutions deployed under your target GTM workflow
Consumer-centric IP modules with repeatable business value
Solutions that integrates product data, sensory signals for better decisions
-
Increase 3~6 year old children's veggie intake in Singapore
-
Increase 3~6 year old children's veggie intake in Singapore
-
Increase 3~6 year old children's veggie intake in Singapore
Digital Solution & IP Design
Translating abstract signals into concrete, consumer-centric solutions through design-led digital execution. Every solution is backed by a best-practice sensory taxonomy and methodology tailored to real-world GTM use.
Custom-built digital solutions deployed under your target GTM workflow
Consumer-centric IP modules with repeatable business value
Solutions that integrates product data, sensory signals for better decisions
-
Increase 3~6 year old children's veggie intake in Singapore
-
Increase 3~6 year old children's veggie intake in Singapore
-
Increase 3~6 year old children's veggie intake in Singapore
Digital Solution & IP Design
Translating abstract signals into concrete, consumer-centric solutions through design-led digital execution. Every solution is backed by a best-practice sensory taxonomy and methodology tailored to real-world GTM use.
Custom-built digital solutions deployed under your target GTM workflow
Consumer-centric IP modules with repeatable business value
Solutions that integrates product data, sensory signals for better decisions
-
Increase 3~6 year old children's veggie intake in Singapore
-
Increase 3~6 year old children's veggie intake in Singapore
-
Increase 3~6 year old children's veggie intake in Singapore
Ad-hoc Sensory Insights
We deliver product-specific, segmented acceptance forecasts that reflect the unique sensory expectations of your target cohorts and regions, supported with evidence-based, decision-ready GTM insights.
Sensory-based contextual analysis and white space diagnosis
Product-specific key acceptance indicators
Current mismatched sensory attributes mapping & key action points
32%
Increase in product-platform ranking efficiency leveraging China’s regional aroma liking maps
32%
Increase in product-platform ranking efficiency leveraging China’s regional aroma liking maps
32%
Increase in product-platform ranking efficiency leveraging China’s regional aroma liking maps
Ad-hoc Sensory Insights
We deliver product-specific, segmented acceptance forecasts that reflect the unique sensory expectations of your target cohorts and regions, supported with evidence-based, decision-ready GTM insights.
Sensory-based contextual analysis and white space diagnosis
Product-specific key acceptance indicators
Current mismatched sensory attributes mapping & key action points
32%
Increase in product-platform ranking efficiency leveraging China’s regional aroma liking maps
32%
Increase in product-platform ranking efficiency leveraging China’s regional aroma liking maps
32%
Increase in product-platform ranking efficiency leveraging China’s regional aroma liking maps
Ad-hoc Sensory Insights
We deliver product-specific, segmented acceptance forecasts that reflect the unique sensory expectations of your target cohorts and regions, supported with evidence-based, decision-ready GTM insights.
Sensory-based contextual analysis and white space diagnosis
Product-specific key acceptance indicators
Current mismatched sensory attributes mapping & key action points
32%
Increase in product-platform ranking efficiency leveraging China’s regional aroma liking maps
32%
Increase in product-platform ranking efficiency leveraging China’s regional aroma liking maps
32%
Increase in product-platform ranking efficiency leveraging China’s regional aroma liking maps
Data Analytics & Modelling
In applied sensory science, meaningful insights come from quality data combined with first-principle-based modelling. We apply psychophysical theory to structure and interpret consumer perception from your database, turning raw perception signals into predictive, decision-ready outputs.
Structured data processing taxonomy for your product attribute inputs
Predictive modelling outputs for acceptance and re-formulation assessment
Integrated analytics tools or agents for decision teams
26%
Procurement efficiency through a real-time sentiment and cohort-specific flavour affinity.
26%
Procurement efficiency through a real-time sentiment and cohort-specific flavour affinity.
26%
Procurement efficiency through a real-time sentiment and cohort-specific flavour affinity.
Data Analytics & Modelling
In applied sensory science, meaningful insights come from quality data combined with first-principle-based modelling. We apply psychophysical theory to structure and interpret consumer perception from your database, turning raw perception signals into predictive, decision-ready outputs.
Structured data processing taxonomy for your product attribute inputs
Predictive modelling outputs for acceptance and re-formulation assessment
Integrated analytics tools or agents for decision teams
26%
Procurement efficiency through a real-time sentiment and cohort-specific flavour affinity.
26%
Procurement efficiency through a real-time sentiment and cohort-specific flavour affinity.
26%
Procurement efficiency through a real-time sentiment and cohort-specific flavour affinity.
Data Analytics & Modelling
In applied sensory science, meaningful insights come from quality data combined with first-principle-based modelling. We apply psychophysical theory to structure and interpret consumer perception from your database, turning raw perception signals into predictive, decision-ready outputs.
Structured data processing taxonomy for your product attribute inputs
Predictive modelling outputs for acceptance and re-formulation assessment
Integrated analytics tools or agents for decision teams
26%
Procurement efficiency through a real-time sentiment and cohort-specific flavour affinity.
26%
Procurement efficiency through a real-time sentiment and cohort-specific flavour affinity.
26%
Procurement efficiency through a real-time sentiment and cohort-specific flavour affinity.